Based between New York and Dublin, Ireland. Working globally.
I help gaming operators and partners structure better deals, execute flawlessly, and fix what isn't working.
From the strategy that wins the deal to the discipline that delivers it — and the candor to fix what's drifting off course.
Built and launched 20 U.S. retail sportsbooks from contract through go-live.
Led complex, multi-state partnership deals from strategy through execution.
Managed multi-state sportsbook portfolio driving $900M+ revenue growth.
Delivered $6M+ in cost savings through commercial renegotiation and operational discipline.
Built scalable partnership management frameworks from scratch.
Turned underperforming partnerships into top-performing accounts through strategic reset and relationship management.
2026 will reward discipline over speed, clarity over complexity, and credibility over noise. The industry isn’t slowing down it’s maturing, and the operators built to last will be the ones that recognize that shift early
Power Room Éire is a boutique advisory built on twenty years of gaming industry operating experience — not theory.
Read full story →Fiona has a rare ability to cut through complexity, stay focused on what matters, and drive initiatives forward without getting bogged down in unnecessary process. If you are looking for someone who can navigate complexity and get things done, Fiona is exactly that.
Fiona is smart, decisive, and highly strategic, with the confidence to lead from the front. What sets her apart is her willingness to get involved at every level — she brings both leadership and execution in equal measure.
Fiona's attention to detail is second to none. She sees every project through from start to finish with complete ownership and professionalism. She is an absolute pleasure to work with and someone I would highly recommend.
Fiona builds strong relationships grounded in integrity, trust, and hard work. She combines excellent project management with the ability to motivate teams and deliver results — and brings a "get it done" mindset to everything she takes on.
Fiona combines deep industry expertise with a genuine ability to listen and understand both people and problems. She has a talent for turning complex challenges into clear, practical solutions and is consistently collaborative, insightful, and easy to work with.
Ongoing senior counsel for leadership teams across Ireland and the US navigating complex commercial terrain.
Defined scopes for market entries, RFPs, partnership resets and launch programmes.
Focused, confidential sessions to pressure-test strategy, deals or organisational rhythm.
Hands-on delivery alongside your team — in the room, on the calls, accountable to outcomes.
I don't just advise — I embed, execute, and deliver outcomes.
An initial 30-minute conversation, in confidence. I'll discuss the brief, the friction, and whether Power Room Éire is the right fit.
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